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Performance Marketing Manager (Fashion)

  • On-site
    • Porto, Porto, Portugal
  • Digital Commerce

Job description

Metyis is growing! We are looking for a Performance Marketing Manager with 4+ years of relevant experience to join our Digital Commerce team based in our Porto Digital Campus.

Job requirements

Who we are


We are Metyis, a forward-thinking, global company that develops and delivers solutions around Big Data, Digital Commerce, Marketing and Design and provides Advisory services. We have offices in 15 locations with a talent pool of 1000+ employees and more than 50 nationalities, dedicated to creating long-lasting impact and growth for our business partners and clients.

Together with HUGO BOSS, our esteemed business partner, we have embarked on a joint venture and created the HUGO BOSS Digital Campus, dedicated to increasing the data analytics, eCommerce and technology capabilities of the company and boosting digital sales. The HUGO BOSS Digital Campus employees will help create a state-of-the-art data architecture infrastructure, advanced business analytics, and the development and enhancement of HUGO BOSS’ eCommerce platform and services.

This collaborative environment will provide the capabilities required for HUGO BOSS to maximise data usage and support its growth trajectory towards becoming the leading premium tech-driven fashion platform worldwide.

What we offer

  • Develop your professional career working with one of the major brands in the fashion industry

  • Opportunity to accelerate the pace of digitalization & eCommerce growth through advanced technology, business intelligence, and analytics 

  • Driving high-impact insights enhances decision-making across the entire organization

  • Driving brand equity and digital sales through enhanced digital experiences

  • Interaction with senior business and eCommerce leaders regularly to drive their business toward impactful change

  • Become part of a fast-growing international and diverse team

What you will do

  • Plan, execute, and optimize multi-market paid social and search campaigns, including budget allocation and strategic planning.

  • Analyse performance data to deliver insights and make data-informed decisions that improve campaign outcomes.

  • Optimize search ads, keywords, ad copy, and bidding strategies to improve cost- revenue-ratio.

  • Generate insights and recommendations, presenting results and learnings to senior leadership and cross-functional teams.

  • Identify and test innovative growth opportunities within existing platforms and through new marketing channels.

  • Manage day-to-day campaign operations, ensuring alignment across regions, platforms, and business priorities.

  • Stay informed on digital marketing best practices, tools, and platform evolutions.

  • Ensure accurate tracking and reporting, leveraging analytics platforms to measure performance and steer future investments.

  • Knowledge in North America markets: US, Mexico and Canada.

What you’ll bring

  • 4+ years of hands-on experience in social media and/or paid search campaign management.

  • Strong expertise in Google Ads, Meta Ads Manager, and other major ad platforms.

  • Proven ability to steer budgets efficiently and transparently, especially in programmatic or multi-market environments.

  • Experience with analytics and reporting tools such as Google Analytics, Looker Studio, and Microsoft Excel.

  • Strong analytical skills and a data-driven mindset with the ability to interpret complex datasets and drive KPIs.

  • A proactive and experimental approach to marketing, with a desire to test new ideas that attract, engage, and retain customers.

  • Excellent communication and presentation skills, able to clearly share insights and strategies with leadership and stakeholders.

  • Team player with the ability to work cross-functionally and thrive under tight deadlines.

  • Google Ads certification or similar qualifications are a plus.

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